Problem/Planning Stage:

  • Leverage valuable data from the 2023 end-of-year survey to inform the redesign of the website.

  • Address current limitations, including low traffic and branding concerns

Implementation:

  • Align the program with Stanford branding and increase search engine optimization

  • Catalogue Stanford Tech Hub Affiliates based on areas of expertise and organization

  • Design a new team logo that reflects the values of the department's special initiatives.

Final Product:

  • Successfully migrated the website to Stanford's proprietary WordPress platform. Implemented SEO best practices, including on-page optimization, technical enhancements, and content strategy, to improve search engine rankings

  • Develop an affiliate directory to facilitate collaboration within and across Tech Hub focus areas.

Project Samples

  • Website Banner

  • Website Banner Draft

  • Affiliate Library 1

  • Affiliate Library 2

  • Affiliate Library 3

  • Affiliate Library Menu